BY SCOTT LEWIS, SENIOR DIRECTOR, PRODUCT & SOLUTION MARKETING, AXWAY
Gartner has stated in its recent Magic Quadrant for Content Collaboration Platforms (read the full report here) that 80% of large and midsize organizations in mature regions will have deployed one or more content collaboration platform (CCP) products. Gartner defines CCP as a range of content-centric platforms enabling secure file productivity and content collaboration for individuals and teams as well as supporting the creation of a modern digital workplace. It is the evolution of the EFSS (Enterprise File Sharing and Synchronization) products.
Now this is not meant to be lesson on CCP and MFT but let’s step back and look at both and why there is a value in bridging the two.
CCP solutions address the use cases of people sharing and collaborating very well with other people be it within an organization and with customers, partners and suppliers.
The focused is placed on ease of use and universal access from any device, anytime, anywhere to optimize collaboration with other individuals.
On the other hand, with Managed File Transfer (MFT) solutions the use cases are driven by business processes typically between systems of record which are event and scheduled driven. Premiums are places on automation, monitoring and security. Think “locked down back office processes”.
There is definitely a “better together” scenario if we can bridge MFT with CCP we could open up many new use cases that we have not been able to support before.
Been there, done that but failed
In particular, MFT vendors tried to include file sharing and human based file transfer use cases into their offer. They delivered Frankenstein like products that end users basically refused to use as they were not finding the simplicity they desired. Also, patterns and use cases are so different that it was also creating performance issues on the MFT side. But the intention is still valid, to achieve maximum efficiency and to address hybrid patterns within the organization, IT need to deliver MFT and CCP and expose them as consumer like services to end-users.
Solution is not replacing one with the other
Whatever solution that tried to replace other - MFT by EFSS or EFSS by MFT was just doomed to fail. Both serve a vital purpose and bridging the two properly opens the door to many new possibilities. This is the approach we have taken here at Axway. We have created a bridge between our leading Axway Syncplicity CCP solution and our leading Axway SecureTransport MFT Gateway solution. The two solutions are governed solutions and managed and controlled by IT. Doing so permits new use cases such as an application delivering files to a person or a team, and a person or team sending a file to an application. All while providing the familiar user interface the end users are already using with the benefits of secure anytime, anywhere, any device access.
Take advantage of bridging CCP and MFT
Axway SecureTransport and Syncplicity customers can download the Syncplicity Connector for SecureTransport for free from the Axway AMPLIFY marketplace and start transforming the way their organization collaborates and innovates.
Syncplicity is an important ally for enterprises determined to protect their content. It can be highly sensitive content like PII – personally identifiable information. Or perhaps something less sensitive, such as public data on a website. Either way, if there’s a breach, it’s not good.
If you want your business to remain viable and competitive, security matters. But to maintain a high level of content security, experience matters. That’s where Syncplicity comes in. As a company with experience managing millions of files for our customers using our content collaboration platform, we take data protection very seriously. It’s probably why we’ve become such a valued ally to so many.
Fact is, Axway Syncplicity recently received one of the highest scores for security capability in Gartner’s Critical Capabilities Research for Content Collaboration Platforms – especially in use cases involving Centralized Content Protection. And this comes just as regulatory compliance is heating up. With Europe’s General Data Protection Regulation (GDPR) taking effect in May 2018, and directives such as PrivacyShield in the U.S., data security and content protection are top of mind for enterprises around the globe. And they’re looking to the cloud for answers.
Securing sensitive content
Keeping sensitive content secure is a big part of a company’s overall data protection strategy. With Syncplicity’s DLP integration capability, organizations are moving sensitive and confidential content to the cloud to enforce security policies. And they’re doing it by leveraging their existing DLP solution. Syncplicity integrates with top DLP solution providers, including leaders in the 2017 Gartner Magic Quadrant for Enterprise Data Loss Prevention (DLP), to give customers a seamless, reliable way to manage sensitive content – including files stored in Syncplicity. Symantec Data Loss Prevention, Digital Guardian and McAfee DLP Prevent, are some of the trusted brands Syncplicity integrates with.
How does this work? Well, organizations can now leverage their existing DLP infrastructure to detect when sensitive content is added to Syncplicity. Access to files and sharing is restricted based on DLP classification. Classification is done in the DLP engine, which identifies what is considered sensitive whether it’s personally identifiable data (PII), health records, intellectual property, or customer or partner information.
Through this integration, companies can enforce file and folder sharing restrictions based on corporate policies, allowing them to adhere to strict security and compliance regulations and requirements. For example, Sara in HR can see PII of employees in, say, the U.S., but other U.S. employees can’t. At the same time, Sara is unable to view PII associated with employees in Europe. Companies can customize policies based on region, employee type and department. And these policies are easily adjusted by approved teams using an administrative console.
Insider threats and cyber crimes
Regulatory compliance is a key reason for DLP solutions and strategies, but there are other business drivers. Insider threats and cyber crimes such as those involving ransomware jeopardize business operations and may put your organization out of compliance with regional or industry regulations. Exposure to ransomware is particularly costly because it not only affects business operations, but will also carry a stiff, 4 percent fine for breaking GDPR mandates starting in May 2018.
Syncplicity lets you track user behavior and recover files. Combine this with your existing DLP capability, and you’ll have a much more comprehensive solution – one that secures sensitive data, applies policies to that data, tracks user behavior (digital footprint) and lets you recover from internal or external content breaches.
Learn more about how we can help you protect your sensitive content with advanced data protection solutions that combine your existing DLP capabilities with Syncplicity.
We have decided to declare today worldwide Mobile Productivity Day.
We have done this because today represents an occurrence of an unusual magnitude, and of cosmic proportions for mobile workforces everywhere: It’s Saint Patrick’s Day and the first day of March Madness!
Whether you are on a business trip (or at a bar drinking green beer) or working from home (or at a bar watching basketball with your friends), you don’t need a lucky clover to convince your colleagues you are busy at work. You have Syncplicity by Axway.
No matter how you decide to spend the day, here are a few tips to make sure your boss thinks you are productive. Err, we mean you stay productive.
Now, if you don’t have Secure Shared Files for file-level rights management activated for your enterprise, please don’t confuse us with Snapchat, and be careful what you post! But if you do have Secure Shared Files go ahead and post what you want, you can always pull it back later, no matter where it ends up.
In conclusion, whether you are watching 3-point shots, taking too many shots of Irish whisky, or avoiding getting your mug shot taken, be sure to use Syncplicity by Axway so you don’t miss out on your shot at that big promotion.
Let the mayhem begin and remember, in all seriousness, every day can be a mobile productivity day.
Happy St. Patty’s Day and March Madness!!!
Today we are "launching" a comprehensive Customer Success Program that we believe is first of its kind in this industry. It is a bit of a misnomer to say we are "launching", because we've been doing it for years. Today we are making available a veritable ton of resources to help our customers, large and small, evaluate and deploy EFSS enterprise-wide more easily and become heroes in their organizations.
Consumerization of IT is changing the way employees select apps to help them be more productive. Whether purchased, or used for free, a new breed of applications is making it easier for end users to get started with very low "friction." Of course, this trend doesn't change the requirement for IT professionals to protect corporate assets-- in fact, this makes it harder.
This virtual tug-of-war between end users and IT doesn't need to escalate into an all-out conflagration. In fact, we think it provides one of the best opportunities for IT to become heroes in their organizations. After all, what could be more impressive than safely and securely keeping your users at the cutting edge of technology?
As part of the Syncplicity by Axway Customer Success program, we are making a lot of information and assets available to you. These include methodologies for evaluating and deploying EFSS within your IT environment and for driving engagement with employees, a training site dubbed Syncplicity by Axway University where users and IT can watch training videos, and a collection of marketing assets you can use internally to drive awareness, adoption, and engagement of Syncplicity by Axway.
That said, we thought we would highlight a few key learnings from years of helping drive some of the industry's largest active deployments:
The goal is engagement, not deployment.
In the past, software companies would sell you software licenses and maintenance, and whether your users used it or not was your problem. With SaaS, usage is both of our problems. It's our problem because most likely, you will start small and buy more licenses only when adoption grows. That's the beauty of the new model, because it forces us to always stay on our toes and be constantly innovating (something we love to do!). It's your problem, however, if your employees don't use what you bought-- they will continue to make your organization less secure by adopting consumer-grade tools. Like never before, we are in this together!
Engagement starts with adoption, and adoption starts with awareness.
Gone are the days when all it took to get software usage was to make it available. Employees are bombarded with too many messages, and now we are all sophisticated enough to jump on to the Internet to find solutions when we need them, even if a solution is already pre-installed on a device! To combat this, the new world needs to meet the old world. Our customers are driving massive initial awareness internally through a combination of digital and physical marketing. That's right... Marketing. That's why we work with our customers to develop compelling content that they can send to their end users to drive awareness, but also help them with physical media like posters, and even help with best practices for launch parties! Simply put, you have to keep driving the word out and we are here to help.
Engagement is driven by emotion.
We've all heard the of the notion that end users will decide if they love an app within the first 30 seconds of using it (that's why we designed our apps so they'll love them at first swipe! But even then, users won't try an app unless there's something in it for them. That's why we think it is important to help them understand exactly how a solution will change the way they work with contextually relevant use cases. To help you do that, we've designed a catalog of assets for our customers to use internally to help create that "a ha" moment by highlighting use cases and features that emotionally connect with users-- directly hitting on some really painful day-to-day tasks that simply vanish the moment they adopt Syncplicity by Axway.
As a leader in the enterprise file, sync and share (EFSS) market, EMC’s “mobile first” approach has enabled us to meet and support our ever-growing customer requirements. It’s no longer just about storage space and pricing; customers need to strike the right balance between productivity, efficiency and security. Enterprises need to take into consideration the best way to leverage EFSS by matching capabilities to use cases, especially as this market continues to mature.
On the heels of EMC’s “leader” position in Gartner’s Magic Quadrant for Enterprise File Synchronization and Sharing, today, I’m pleased to share that Gartner has recognized EMC Syncplicity by Axway in its Critical Capabilities for Enterprise File Synchronization and Sharing report. Gartner gave Syncplicity by Axway the highest score for extranet and mobile workforce.**
We’re not surprised EMC scored the highest in extranet and mobile workforce. We’ve built Syncplicity by Axway to be the very best in providing an incredible user experience and enhancing productivity regardless of where you are or what device you’re using, inside or outside the firewall. And what would our app be if it didn’t help you collaborate with key, internal stakeholders and the extended enterprise?
However, let’s not forget the two other key areas Gartner highlights as critical capabilities for EFSS vendors: security and collaborative document management. EMC scores in the top three for both: 3.62 out of 5 for High Security and 3.31 out of 5 for Collaborative Document Management. We believe this demonstrates our promise to always give users and IT the well-rounded EFSS solution they deserve.
Gartner rates security use cases based on “exceptionally sensitive files” – we believe this means Syncplicity by Axway continues to have your back when it comes to sharing the utmost sensitive files. With our policy driven hybrid cloud, IT has completely control over file security and storage location and our enterprise-grade access controls, military-grade encryption, remote wipe and mobile device management (MDM) integration means more specific and individual protection for users, files, folders and devices. Additionally, we’ve increased our security measures with the release of StorageVaults and StorageVault Authentication to set security controls on storage repositories.
And we don’t take collaborative document management lightly. We recently announced annotation and editing capabilities within PDF documents and MS Office files (respectively) in our new iPhone app and we have our Documentum and SharePoint connectors for connecting to existing enterprise applications. Ultimately, we will live by our “no silos” approach to mobilizing enterprise content to ensure every one of our users experience seamless, powerful and secure file sharing and collaboration.
The numbers don’t lie: Gartner’s Critical Capabilities for Enterprise File Synchronization and Sharing has mapped out the critical needs of customers looking to adopt an EFSS solution and I’m proud to say that EMC continues to lead the way. *Gartner, Inc., Critical Capabilities for Enterprise File Synchronization and Sharing, Jeffrey Mann, et al, 13 August 2014. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
**EMC Syncplicity by Axway scored 3.44 out of 5 for extranet and mobile 3.64 out of 5 for mobile workforce.
Don’t let its small size fool you. Your iPhone holds a whole world of unlimited productivity inside. If you use Syncplicity by Axway for iPhone, you know some of what we mean.
You know we mean anytime, anywhere access to reports, briefs, calendars, meeting notes, presentations, videos, and files of all sizes. You know we mean editing, syncing, and sharing, wherever and whenever, all from your iPhone.
But we’d like to introduce you to more. The NEW Syncplicity by Axway app unleashes even more iPhone productivity.
We’d go on and on, but our new iPhone app is not just about new, added features. It’s about reimagining the possibilities with an entirely new iPhone experience. One that provides you with productivity, unbound.
Watch our 52-second “Productivity Unbound” video.
We’ll tell you right now. The second you open Syncplicity by Axway’s new iPhone app, it’s going to be love at first swipe.
Our secure, enterprise file sync and share solution has always featured a consumer-grade UX users love. That’s why Gartner referred to our “modern UI” and “enhanced user experience” in naming us 2014 Magic Quadrant leaders. But our new iPhone app sets the UX bar even higher. Way, way higher.
In building this app, we set out to innovate in three key areas: beauty, efficiency, and power.
Beauty: The app is visually stunning and personalized from the very first time you use it.
Efficiency: We have designed innovative ways to navigate vast amounts of information and access features with the simple swipe of the thumb.
Power: We have packed an enormous amount of functionality into a very small device without making it complicated.
Through radical design innovation, we’ve created a fresh, elegant interface that’s as attractive and easy to use as it is powerful. New globally recognized avatars help orient the user throughout the app, and a three-panel main screen view brings unprecedented function and form to the iPhone’s limited real estate.
Bet you already want to meet our new app. No problem. We’ve set it all up.
Watch our 36-second Love at First Swipe video.
It’s official—in its analysis of 19 different Enterprise File Synchronization and Sharing (EFSS) solutions, Gartner positioned Syncplicity by Axway as a leader in its esteemed Magic Quadrant! How’d we get there? We think it was with a little magic…and a vision—our vision for reinventing file sharing and mobile collaboration for the enterprise.
As we see it, users are going to adopt your software only if it has a great UX. Without it, they’ll ditch your EFSS and fall back on consumer-grade file sharing software, which lacks important security features.
In addition to Syncplicity by Axway’s enterprise-grade security capabilities we’ve also created a consumer-grade UX that users love.
“Completeness of vision” is one of the two criteria Gartner uses to graphically assess market competitors. For our completeness of vision, we were placed furthest on the axis. We were also second furthest for “ability to execute.”
An enterprise-grade solution that gives IT the control they need, and a UX that users love. Now that’s magic.
To read first-hand what they have to say about Syncplicity by Axway, download a complimentary copy of the Gartner Magic Quadrant for EFSS click here.
Bob Dylan sang it loud and clear in 1964—the times they are a-changin’. Well…the times did change. And they still are changing, profoundly. IDC’s new Technology Spotlight report, Redefining Enterprise Mobile Collaboration, says the combination of cloud computing and mobility is fundamentally changing the way we work. It defines the trends and technologies that are reshaping enterprise collaboration, and highlights the role EMC is playing!
According to IDC, the most important new cloud-based productivity service is enterprise file sync and share. Why? Because consumer-grade solutions have gone viral, and they pose a threat to the integrity and security of enterprise data. These solutions were designed for casual file sharing by consumers and they lack the ability to address the security, privacy, governance, and compliance needs of the enterprise.
But don’t take our word for it. Download the report for free and see what IDC says about Redefining Enterprise Mobile Collaboration:
Download your copy of the IDC Technology Spotlight by clicking here.
We are excited to announce that we have started to make the Syncplicity by Axway Connector for SharePoint available to qualified Syncplicity by Axway Enterprise Edition customers. As part of an early availability program we will work with interested customers to get them deployed, prior to wide-scale availability. Since this was one of the most requested capabilities we are happy to deliver it to our users. The fact that it is part of a broader “No Silos” vision makes it truly strategic for our customers.
Neither IT nor users want app proliferation, disjointed experiences, or bad UXs across their enterprise content. “No Silos” is our vision of delivering a Gold Standard mobile UX for all enterprise content with ONE app. This is the Power of One.
All enterprise content includes data and documents on user devices and end points, content stores like SharePoint, Home Directories, File Shares, Documentum, and other ECM apps.
We have described our vision of integrating with external content stores and design principles that we apply in order to deliver on our vision here. We have also provided details of integration with Documentum earlier this year here.
Specifically, Syncplicity by Axway Connector for SharePoint provides mobile access for SharePoint 2010 content, which is our top priority due to the fact that it is the most widely deployed version and has more than 60% market share. The access to this content is supported on Android devices and iPad and will be extended to iPhone later this year.
The things that users and IT will find valuable are:
• The same Syncplicity by Axway app with a delightful UX
• Guaranteed content integrity due to native integration
• Check-in/check-out support
• Mobile editing built into the app with controls to allow offline access and edits
• N-tier security architecture that conforms to standards mandated by most CISOs
• Secure credentials that ensure SharePoint credentials cannot be retrieved from the device
• SharePoint content not copied or stored in the Cloud
• Syncplicity by Axway device policies that augment SharePoint permissions to provide capabilities such as Remote Wipe, PIN Code restrictions, and restricting files from leaking outside the secure app container
We are excited about where we want to take this vision both in terms of breadth and depth. You can expect that our integration with each content repository will become deeper, and will drive even greater value for your users as we expand our footprint to other repositories. We will continue to build on the foundation of native UX excellence on every major mobile platform.
To learn more read our “No Silos” strategy primer.